Job Overview
IKEA Jebel Ali, part of Al-Futtaim Retail, is looking for a Sales Team Leader in Dubai, UAE to lead sales and product range activities within the assigned business area.
The Sales Team Leader is responsible for supporting sales growth, product availability, pricing, profitability, customer experience, and effective sales operations. The role involves working closely with shopkeepers, logistics, retail management, stores, and other stakeholders to ensure the IKEA product range meets customer needs and performs effectively in the local market.
The role also focuses on sales team leadership, employee development, customer service, market analysis, and sustainability, helping create a strong and engaging retail environment.
Key Responsibilities
Sales and Commercial Performance
- Drive sales performance and support achievement of sales and profitability targets for the assigned IKEA product range.
- Implement IKEA sales and range management methods across relevant stores.
- Monitor sales performance and identify opportunities to increase revenue and improve profitability.
- Ensure top-selling products are available, correctly displayed, and supported with suitable alternatives.
- Monitor market conditions, customer preferences, trends, and competitor activity.
- Support local competitor analysis and use market insights to improve sales performance.
- Contribute to sales and range action plans based on store and country business plans.
Product Range and Pricing
- Define and manage the product range across IKEA Showroom and Markethall sales areas.
- Work with relevant shopkeepers and stakeholders on supplier selection and commercial agreements.
- Support competitive pricing strategies for the local UAE market.
- Set and adjust IKEA range prices in line with business requirements and pricing guidelines.
- Manage product range administration using relevant sales and IT systems.
- Support stores with buying guides for complex product ranges and series.
- Ensure product availability for marketing campaigns and promotional activities.
Logistics and Product Availability
- Work closely with the Logistics team to align sales forecasts and goods flow requirements.
- Monitor product availability and help ensure the right products are available at the right time.
- Coordinate with stores, retail management, logistics teams, and IKEA distribution partners on range-related matters.
- Support efficient supply chain coordination to improve customer availability and sales performance.
Team Leadership and Development
- Lead, coach, and develop Sales team members to improve performance and customer service.
- Provide training on IKEA sales concepts, product knowledge, and role responsibilities.
- Empower Sales co-workers to achieve individual and team objectives.
- Support employee development and create opportunities for continuous learning.
- Build a positive, inclusive, and high-performing workplace culture.
- Promote IKEA values and encourage teamwork, collaboration, and accountability.
Customer Experience and Market Knowledge
- Maintain a strong understanding of customer needs, shopping behaviour, and home furnishing trends.
- Use market and customer insights to improve product selection and sales performance.
- Support excellent customer service throughout the IKEA shopping experience.
- Build effective relationships with shopkeepers, colleagues, suppliers, and internal stakeholders.
- Help maintain IKEA’s position as a customer-focused and competitive retail brand.
Sustainability
- Support the implementation of IKEA sustainability priorities within the local market.
- Align available resources and budgets with relevant sustainability initiatives.
- Monitor sustainability performance using established tools and processes.
- Encourage sustainability practices across sales and retail operations.
- Share best practices and support continuous improvement of sustainability initiatives.
- Document and evaluate sustainability activities and their outcomes.
Skills Required
Candidates applying for Sales Team Leader Jobs in Dubai should demonstrate:
- Strong strategic, analytical, and tactical thinking.
- Retail sales and commercial awareness.
- Strong leadership and people-management skills.
- Excellent customer service and relationship-building abilities.
- Ability to manage priorities and work effectively in a high-volume retail environment.
- Good understanding of market trends, customer behaviour, and competitive activity.
- Strong communication and interpersonal skills.
- Genuine interest in home furnishing, retail, and customer experience.
- Good understanding of sustainability and responsible retail practices.
Qualifications and Experience
- High School qualification or equivalent.
- 2–5 years of retail sales experience.
- Experience with IKEA or a similar retail environment is an advantage.
- Experience in sales, product range management, customer service, or retail operations is beneficial.
- Strong English communication skills.
- Arabic language skills are preferred.
- Ability to lead, coach, and motivate retail sales teams.
About Al-Futtaim Retail
Al-Futtaim Retail is part of a 90-year legacy built on ambition, progress, and long-term vision. The company is one of the region’s leading retail operators and partners with globally recognised brands including IKEA, ACE, Marks & Spencer, and the Inditex Group across MENA and Southeast Asia.
Al-Futtaim Retail focuses on creating outstanding customer experiences while investing in digital innovation, artificial intelligence, customer experience, and loyalty platforms. The business continues to develop retail concepts and introduce recognised international brands across the region.
With more than 100 nationalities across over 10 countries, Al-Futtaim Retail provides a diverse and collaborative environment where employees can develop their careers, build new skills, and contribute to the future of retail.
Sales Team Leader Jobs in Dubai, UAE
This Sales Team Leader vacancy in Dubai is suitable for retail professionals with experience in sales management, customer service, product range management, retail operations, and team leadership.
Company: IKEA / Al-Futtaim Retail
Job Role: Sales Team Leader
Location: Jebel Ali, Dubai, UAE
Experience: 2–5 years
Qualification: High School or equivalent
Languages: English; Arabic preferred

