Project Marketing Director

Full Time

Al Futtaim Private Company LLC

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

Job Roles:
Elevate your career in real estate marketing by joining our team as the Real Estate Development Marketing Director! In this pivotal role, you will spearhead the development and execution of innovative marketing strategies for our diverse portfolio of real estate projects, with a primary focus on residential developments. Collaborating closely with the dynamic development team, sales and leasing experts, and cross-functional partners. You’ll have the exciting opportunity to shape and implement impactful marketing campaigns that drive leasing and sales, enhance brand awareness, and elevate corporate recognition.

Job Responsibilities:
Establish and maintain relationships with key stakeholders, such as media, influencers, community groups, industry associations, and vendors.
Monitor and measure the effectiveness of marketing activities and campaigns, using data and analytics tools.
Report on the marketing performance and progress of each project to the senior management and the development team.
Ensure compliance with all relevant laws, regulations, and ethical standards.
Ensure corporate brand compliance by coordinating closely with corporate brand guardianship.
Develop and oversee the marketing plan & strategy for each project, including budget, timeline, objectives, and tactics.
Coordinate and manage the production and distribution of all marketing materialsin both online & offline channels.
Conduct market research and analysis to identify the target market, customer preferences, competitive landscape, and market trends.
Collaborate with the leasing & sales team to support in co-creating leasing strategies, incentives & promotions.
Manage and supervise the development marketing team, including hiring, training, mentoring, and evaluating performance.

Required Skills:
Excellent communication, presentation and negotiation skills.
Creative, strategic with strong analytical thinking skills
Proven track record of developing and executing successful marketing campaigns for real estate projects in the U.A.E.
Strong knowledge of the real estate market and customer behavior.

What equips you for the role
At least 15 years of experience in marketing with a minimum of 10 years of experience in Real-Estate marketing in the U.A.E / GCC.
Bachelor’s degree in marketing, communications, business, or related field.