Field Marketing Manager

Full Time


InstaShop, headquartered in Dubai, is the leading online marketplace for supermarkets, pharmacies, pet shops and other businesses in the Middle East. With a young and motivated team and an office resembling the ones of startups in San Francisco, InstaShop is the right company for individuals passionate about adding value within a fast-growing technology company.
  • Job Responsibilities:
  • Track and report on key performance metrics related to field marketing efforts.
  • Provide regular reports and insights to help refine branding strategies and measure their impact.
  • Analyze the effectiveness of field marketing initiatives and adapt strategies as needed.
  • Collaborate with the Marketing, Branding, and Operations teams to ensure a cohesive approach to branding across all touchpoints.
  • Provide support with managing the supplier and third-party agency relationships.
  • To use the InstaShop services as per the company policies in order to provide feedback on how to improve the service.
  • Develop and execute field marketing strategies to increase brand awareness and engagement in the local market.
  • Work closely with partner shops to facilitate the integration of our brand elements into their physical locations.
  • Work closely with the fleet department to facilitate the fleet branding, budget needs, forecasts etc.
  • Collaborate with the creative team to develop eye-catching branding materials for the company’s fleet and shop branding activations.
  • Oversee the implementation of fleet and shop branding, ensuring it aligns with the brand guidelines and presents a strong, consistent image.
  • Monitor the maintenance and quality of fleet branding materials, making necessary updates as needed.
  • Provide support and guidelines to partner shops to ensure our brand is well-represented in their spaces.
  • Conduct regular assessments to ensure partner shops maintain branding standards.
  • Plan and implement promotional events, campaigns, and activities in coordination with the Marketing team.

Job Role:

  • Prior experience in field marketing related roles or client relations, especially in the retail sector/e-commerce industry
  • Strong project management and organizational skills
  • Strong written, and verbal communication and interpersonal skills
  • Strong negotiation skills
  • Cooperative character always willing to support team members.
  • Ability to work independently or in groups.
  • Strong PowerPoint and Excel skill