E-Commerce Specialist

Full Time

Sanipex Group

Our Sanipex Group project division is the premier choice for industry professionals working across a variety of projects. Our core strength is the ability to work with our clients through every stage of each project; from the design concept stages to ensure product compatibility and compliance, through to project delivery, site-visits and robust after-sales support. We offer you a wealth of experience, expert knowledge and specialist project support teams located across Europe, the Middle East and Africa.

Job Role:
His/her responsibility includes monitoring the daily progress of online activities and transactions, researching new business opportunities, gathering, and analyzing data to identify areas needing improvement and developing solutions to optimize the company’s e-commerce operations.

The E-Commerce specialist is primarily in charge of overseeing the company’s online sales performance and all websites activities. Furthermore, as an e-commerce specialist it is essential to maintain an active communication line with the content team and sales team, coordinating to develop effective marketing strategies and campaigns for profit growth and adherence to the company’s vision and mission.

Job Details:
Review security of checkout pages and payment procedures
Working with marketing and content team to align Marketing Strategies

Oversee the website sales chat, response to sales inquiry from info email account.
Proactively understand Online customer needs and how we can capture them and keep their interest.
Leads conversion into Sales with effective SEO and Campaigns
Propose online marketing campaigns to drive new visitors to the website. Measure the success of marketing activity and feed in recommendations for how they can be enhanced.
The position will involve the following areas of responsibility:
Manage all online activity in relation to website traffic, customer acquisition, conversion and retention, performance testing and reporting with the goal of driving sales growth.
Develop sales strategies for online growth in the UAE, GCC and more widely, Africa and Indian subcontinent.

Work closely with the Website Specialist and Category Managers to ensure accurate product data, sales focused content and a continuously improving user
experience for customers.
Conduct research on effective website layouts and features, advise on and implement changes to improve site and customer experience while evaluating competitor’s websites.

Key skills we are looking for
Core competencies:
Search Engine Optimization, Website Optimization, Computer Analysis knowledge, Google Analytics, Analysis of website traffic
Excellent communication skills with the ability to work across functions and departments.
Strong analytical, research, troubleshooting and multi-tasking skills with a creative mindset.
Thrives in a fast paced and dynamic environment.
Bachelor’s degree in digital marketing or similar.
Previous experience as an E-Commerce Specialist with a track record of devising sales-enhancing strategies.
Sound knowledge of procedures and techniques in e-commerce.