Digital Marketing Executive

Full Time

OMA Emirates

OMA Emirates is a technology-centric company, committed to providing solutions in the area of Card Personalization, Issuance, Acquiring Systems and Digital Banking. OMA Emirates provides services designed to deliver a seamless customer experience. Established as the number one service provider for the payment industry in the MENA region, OMA Emirates also provides value-added services like E-Vouchers, E-Wallet Solutions, Loyalty Application, and various other services.

Plan and monitor the ongoing company presence on social media (LinkedIn, Twitter, Facebook etc.)
Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness & target customer interactivity
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors
Digital marketing executive for a media communication company to develop and execute its digital marketing strategies with measurable outcome within the timelines. Make strategies and implement content promotion and site visitors’ engagements from time to time using optimum web tools Onboarding top suppliers of Electronics/Apparels/Home Furnishing onto the platform
Assist in the formulation of strategies to build a lasting digital connection with online customers

Excellent communication and interpersonal skills
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, google AdWords and email campaigns and SEO/SEM
Perfect knowledge of web analytics tools (e.g., Google Analytics, Web trends etc.)
Analytical mindset and critical thinking

Electronics/Apparels/Home Furnishing category
Management, marketing and sales principles
BSc/BA in Marketing or relevant field
3-5 Years of Experience and knowledge of B2C marketplace