Customer Service Manager Job in Dubai, United Arab Emirates

Al Futtaim Private Company LLC

Al-Futtaim, you are not just joining a company—you are stepping into a world of opportunity. With businesses that span retail, automotive, real estate, financial services, healthcare, and education, your career can go as far as your ambition takes you.

Role Overview

The Customer Service Manager at Dubai Festival City Mall is responsible for elevating the overall customer experience into a world-class, hospitality-driven model. This role leads the development of a service-first culture across all guest-facing functions, ensuring every interaction reflects premium standards. The position focuses on transforming the mall into a lifestyle destination through guest journey enhancement, concierge innovation, service governance, tenant collaboration, and data-driven improvements. Success requires strong on-floor leadership, proactive issue resolution, and consistent growth in guest satisfaction and loyalty.

Key Responsibilities

Service Culture & Hospitality Excellence

  • Design and implement premium, hospitality-level service standards.
  • Lead cross-functional training across Security, Facilities Management, Housekeeping, Concierge, and Front/Back of House teams.
  • Establish service recovery protocols aligned with global hospitality best practices.
  • Conduct regular audits and coaching sessions to maintain service quality.

Guest Journey Enhancement

  • Map and optimize the end-to-end guest journey from arrival to departure.
  • Improve key touchpoints including parking, valet, wayfinding, concierge, and family services.
  • Enhance first impressions through better parking flow and arrival experiences.
  • Streamline accessibility services, stroller programs, and queue management.

Concierge & Personalised Services

  • Develop premium concierge offerings such as priority bookings, reservations, VIP assistance, and meet-and-greet services.
  • Introduce VIP lounge concepts and exclusive guest experiences.
  • Leverage loyalty programs like Blue Rewards for personalized engagement.
  • Partner with Marketing to deliver curated experiences and event access.

On-Ground Experience Leadership

  • Act as Duty Experience Manager during peak hours and high-traffic periods.
  • Maintain strong on-floor presence during weekends, events, and campaigns.
  • Proactively engage with guests and tenants to resolve issues early.
  • Lead operational coordination during busy periods.

Service Standards & Compliance

  • Develop and maintain SOPs for valet, concierge, guest relations, transport, and VIP services.
  • Standardise ambiance elements including cleanliness, scenting, lighting, and music.
  • Ensure all support functions meet premium service expectations.
  • Conduct regular inspections to ensure compliance and quality.

Tenant Engagement & Alignment

  • Facilitate service workshops and briefings with tenants.
  • Implement service scorecards and performance tracking.
  • Launch mystery shopper programs across retail and F&B outlets.
  • Share insights and drive continuous improvement initiatives with tenants.

Data-Driven Experience Management

  • Analyse customer data including footfall, dwell time, heatmaps, and loyalty insights.
  • Monitor feedback and complaint trends to implement improvements.
  • Develop monthly dashboards to track experience metrics.
  • Present actionable insights to senior leadership.

Financial & Operational Oversight

  • Manage valet revenue performance and financial targets.
  • Oversee budgets and ensure cost-effective operations.
  • Optimise staffing and resource allocation.
  • Ensure timely processing of financial documentation (LPOs, invoices, quotations).

Required Skills

  • Hospitality Operations
  • Service Design & Customer Journey Mapping
  • Customer Experience Strategy
  • Budgeting & Financial Management

Qualifications

  • Bachelor’s degree in Hospitality Management, Business Administration, or a related field.
  • Professional certification in Customer Experience or Hospitality (preferred).
  • 7–10 years of experience in hospitality, luxury retail, or premium mall environments.
  • 3–5 years of leadership experience, ideally in hotel operations or high-end guest services.