Al Futtaim Private Company LLC
Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates.Overview of the Role
The CRM & Customer Data Manager plays a critical role in driving AI-powered customer data and CRM initiatives that elevate personalization, lifecycle engagement, and overall customer experience. This position leads the strategic use of CRM platforms, advanced analytics, and AI-driven insights to support highly personalized engagement—particularly for Ultra-High-Net-Worth (UHNW) clients.
Working closely with lifecycle managers, marketing, and data teams, the role ensures customer data is governed, secure, and compliant with privacy regulations, while enabling impactful, customer-centric strategies. Success in this role is defined by the effective integration of AI with CRM systems to deliver measurable improvements in customer engagement and loyalty.
Key Responsibilities
CRM Development & Management
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Lead the design, implementation, and ongoing management of CRM platforms and customer databases.
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Define, monitor, and optimise CRM KPIs to measure performance and engagement effectiveness.
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Ensure high standards of data accuracy, governance, and compliance with data privacy regulations.
AI, Data & Analytics
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Leverage AI and advanced analytics to drive personalized customer communications, journeys, and offers.
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Partner with lifecycle and marketing teams to optimise customer engagement across touch points.
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Develop and implement AI-driven strategies that enhance personalisation and customer experience.
Collaboration & Enablement
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Work closely with lifecycle managers to support UHNW customer engagement strategies.
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Enable marketing teams to effectively use customer data for targeted and impactful campaigns.
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Provide training, guidance, and ongoing support to ensure effective use of CRM tools and insights.
Skills Required for Success
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Strong customer-centric mindset with a passion for data-driven personalization.
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Solid commercial and business acumen with the ability to translate data into actionable insights.
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Deep expertise in CRM platforms, customer analytics, and AI-enabled engagement solutions.
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Excellent communication skills with bilingual proficiency in English and Arabic.
What Qualifies You for This Role
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Bachelor’s degree in Business, Data Science, Marketing, or a related field.
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5+ years of experience in CRM management, customer data, or analytics-focused roles.
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Proven expertise in CRM platforms, AI-driven marketing technologies, and data governance practices.
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Experience in financial services or customer-centric industries is highly preferred.
