Product and Pricing Manager | Al-Futtaim Automotive | Electric Mobility

Drive the Future of Electric Mobility with Al-Futtaim Automotive

Join Al-Futtaim Automotive and play a key role in shaping the future of electric mobility in the UAE. As part of one of the region’s leading automotive groups, you’ll contribute to the growth of globally recognized electric vehicle brands, helping deliver innovative mobility solutions to customers.

This role goes beyond traditional product management. You’ll be responsible for understanding customer needs, analyzing market trends, optimizing product strategies, and supporting the commercial success of premium electric vehicle brands. If you’re passionate about automotive innovation, pricing strategy, and electric mobility, this is an exciting opportunity to make a lasting impact.

About the Role

As a Product and Pricing Manager, you will lead the execution of the product strategy for BYD within Al-Futtaim Electric Mobility while supporting the broader electric vehicle portfolio. Acting as the voice of UAE customers, you’ll ensure every product aligns with changing market expectations, competitive trends, and business objectives.

Working closely with internal teams and global manufacturers, you’ll help develop product plans, pricing strategies, and go-to-market initiatives that maximize profitability, customer satisfaction, and market growth.

Key Responsibilities

• Develop target customer segments and buyer personas for BYD and Polestar vehicle models.
• Manage the complete product lifecycle, including model updates, feature enhancements, and market positioning.
• Create pricing, specification, and grade strategies that maximize sales volume and profitability.
• Monitor competitors, market trends, and customer demand to recommend product and pricing improvements.
• Work with regional and global BYD and Polestar teams to influence future product planning for the UAE market.
• Collaborate with Sales, Marketing, and Demand Planning teams to ensure successful product launches and inventory management.
• Use market intelligence, financial analysis, and forecasting to support strategic business decisions.
• Stay ahead of emerging electric vehicle technologies, customer preferences, and industry developments.

Required Skills

• Strong experience in automotive product lifecycle management.
• Excellent analytical, financial modeling, and commercial planning skills.
• Hands-on experience with pricing analysis and demand forecasting tools.
• Good understanding of electric vehicle technologies, charging ecosystems, and customer adoption trends.
• Ability to analyze market data and convert insights into business strategies.
• Excellent communication and stakeholder management skills.

Qualifications

• Bachelor’s Degree in Mechanical Engineering, Business Administration, or a related field.
• Minimum 5 years of experience in automotive product management, product planning, or pricing.
• Previous experience with automotive OEMs or major vehicle distributors in the UAE or GCC is preferred.
• Knowledge of electric vehicle brands, mobility solutions, and emerging automotive technologies is highly desirable.

Why Join Al-Futtaim Automotive?

• Work with leading global electric vehicle brands.
• Be part of the rapidly growing EV industry in the UAE.
• Collaborate with experienced automotive professionals.
• Contribute to innovative mobility solutions and future transportation.
• Competitive salary, career growth opportunities, and comprehensive employee benefits.

Apply today and help shape the future of electric mobility with Al-Futtaim Automotive in Dubai.